As we wrap up 2016 and start looking toward 2017 I can't help but feel an overwhelming sense of gratitude. My team and I have experienced such love and appreciation from you all. Believe me, the feeling is mutual.
This year we introduced three new fragrances: Salted Grapefruit, Bamboo, and Spiced Gingerbread. My absolute favorite part of candle making is coming up with our new fragrances. It takes about 3 months to fully test them, and we make a lot of bad smelling candles before we find the right blend to introduce to the market. Happy to know you all are enjoying them!
At the beginning of the year we had 30 retail partners throughout Michigan. We are ending the year with 76 stores in 5 states! It's hard to imagine more than doubling our partners in one year, but thanks to the amazing team here we were able to pull it off. Even in the busiest time of year, Christmas, they were able to keep up. So proud of my team!
And, of course, I can't end a recap of the year without mentioning 13 - r0w. I had no idea when we came up with these that they'd be as big of a hit as they were. We orginially made 200, not sure if we would sell them all. By the end we had to put a cut off at 2,000 in order to be able to deliver by Christmas and be able to make all of our regular candles! We are so proud of our Broncos and wish them nothing but the best at the Cotton Bowl and beyond. Thank you to Coach PJ Fleck for signing some of the candles and letting us auction them off to benefit Bronson Children's Hospital.
2016 has been an amazing year for Kalamazoo Candle Company. I am looking forward to what 2017 brings. We're already working on some new products and partnerships, which I can't wait to share with you.
All the best and happy new year!